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Creating A Blog That Has Personality

Creating A Blog That Has Personality

by: TJ Philpott

When creating a blog you generally want to give it some personality. Most popular blogs display a certain style or attitude in the way they deliver their updates which makes them more distinctive within their own niche. Another advantage is that in most cases the personality any blogging platform assumes is generally that of the blog writer! This makes the writing process much more natural and therefore easier for the person updating the site.

Here are 3 simple ways you can add ‘personality’ to any blogging platform to make it more distinctive enabling it and you to stand out more within your niche.

Share Opinions

When appropriate do not be afraid to share your opinion on a subject or particular issue if you have one. Although not everyone may feel the same way as you most people are usually interested in what others may think. In fact most popular blogs will offer opinions simply for the sake of provoking a response from their readers in order to initiate some type of discussion. Interactivity like this helps encourage visitor involvement and create a stronger sense of community!

Be Passionate

As a blog writer allow your ‘feelings’ to show in your writing if you are passionate about a subject or issue. This tends to draw people further into the content you have posted and makes for much more interesting reading! This passion also helps you be more persuasive or influential in terms of swaying the opinions or perspective of others pertaining to the subject you are blogging about. Once again by getting people more involved in what is being posted on your blogging platform you are increasing their interest along with your own ‘uniqueness’ as well! Remember others do not have to agree with what you are saying for them to find your perspective interesting or thought provoking!

Maintain Your Convictions

Do not ‘cave’ in to the opinions or feelings of others if you do not share them. Maintain your own convictions since if they are strong enough there must be a reason why! Explaining your reasons, if they are compelling enough, will make for interesting reading and likely will also provoke more thought and stimulate further interaction.

Creating a blog that ‘displays’ a certain personality helps to make it more distinctive allowing for it to better stand out from the crowd. In most cases the blogging platform normally ‘mimics’ the personality of the blog writer which helps make composing new updates more natural and thereby easier for them. The 3 simple suggestions above serve to help you introduce personality to your own platform. As you can see it is not a complicated formula to follow and done correctly will succeed in helping to make your blogging platform more noticeable. In this way it is likely you will attract more visitors and hopefully evolve into one of the most popular blogs in your niche!

About The Author

TJ Philpott is an author and Internet entrepreneur based out of North Carolina.

To learn more about creating a blog with personality and to also receive a free instructional manual that teaches valuable niche research techniques for your online marketing needs simply visit:http://blogbrawn.com

Writing My Book: How to Write Your Single Book into a Wildly Successful Book Series

How to Write Your Single Book into a Wildly Successful Book Series

Are you planning to write just one book? Wait! Before you decide, at least let me show you how easy it is to make your single book into a series of books. By the way, publishers love book series and readers become fanatical over a serial of books.

Begin to change your thinking. Don’t look at your book as a one time thing or a one title event. Begin to look at it as the beginning of your successful author journey. If you are looking for an easier journey, more rewards and more profits with a series of books, follow the tips below:

1. Slash your huge book into separate books. The easiest way to do this is to separate your book into chunks, chapters, sections and parts. Writing this way will allow you to divide and conquer. You can easily take the chunks or sections and divide them into several books. Your readers will love that you made your book such an easy read and buy each one of them.

2. Put your overflow information into a second book. Gather all the overflow research material. You know all the extra information discovered that wouldn’t fit into your first book. Put it in order and develop it into a separate book. For example, if one of your chapters is becoming bloated with information overload consider marking it for book two. There’s no better time to start collecting information for book two than when you are organizing book one.

3. Poll your readers for a key point they want to know more about. Expound on a point your readers show interest in knowing more about. If you don’t know already, try to discover their problems and write the solutions in the next book. Handle this well and your sequel may sell better than the previous book.

4. Select a sub-topic to do further research. Do more research on one of your book’s sub-topics. Take a sub-topic that you only touched on in the first book and cover if fully in the sequel. Your readers will love the additional information and anticipate buying the next volume.

5. Write a companion book for the original book. You can excerpt sections from your first book, insert groups of checklists, discussion or reflection questions and voila you have a study guide or workbook.

6. Develop a meditation or journal book. Gather quotes related to your book’s topic and pair them with excerpts from your original book to put in a meditation book or devotional. Or create a journal with quotes from your original books in the corner of each lined page of the journal. You can number them according to weeks, days or lessons. For example, 52 weeks of inspiring thoughts or 365 days of inspirational thoughts from your book’s topic.

7. Repurpose your material for a different audience. Plan another edition of your book for a different audience than the original book. Remember the Chicken Soup for Teen-Agers, Prisoners, Mothers and so on sold better than the original Chicken Soup for the Soul. The original book was for a more general audience. Find out how you can target your audience even more and you may discover a better selling market within a general market.

If you don’t change your thinking, your book could end up being a tiny drop in the scheme of life. Instead plan a wildly successful series of books and make the splash you’re destined to make. You may feel you can’t dream that big. No worries; start with the simple tips above. Expand your thinking. Dream a bigger dream and write your single book into a plethora of books. I look forward to seeing your name in print many times.

About the Author

Earma Brown, 12 year author and business owner helps small business owners and writers who want to write their best book now! Earma mentors other writers and business professionals through her monthly ezine “iScribe.” Send any email to iscribe@bookwritinghelp.com for free mini-course “Jumpstart Writing Your Book” or visit her at How to Write a Book.

http://www.bookwritinghelp.com/

Writing My Book: Listen To The Critics

Listen To The Critics

Back in 1999, I wrote my very first self-published book. I wrote it in Microsoft Word®, then took it down to Kinko’s to be copied and bound. I sold several of those books without one ounce of feedback, good or bad.

Then a retired minister contacted me; he told me the book was good, but could be so much better. It was hard hearing his constructive criticism but I listened. I made the changes as fast as I could and then I sent him a complimentary copy. He emailed me immediately, ecstatic that I had rewritten the book because it was exactly what he needed. In fact, he was so thrilled with the new content that he offered to pay me for the second copy. (I declined his offer.)

I stopped printing and began selling the e-book version. The e-book began to make more money and word of mouth spread.

A few years later, I received an email from another gentleman who loved the e-book but felt it was lacking information. I asked what he felt was missing and where he was having trouble. He emailed me back some specifics. Once again, I went to work to improve the material in that e-book and sent him the finalized draft. A few weeks later he wrote back to tell me that the e-book was a hit! In fact, he was praising it all over the Internet and had received several job leads because of it.

Had I insisted my e-book was fine just the way it was, I would have made a few hundred bucks a month, but thanks to the feedback I received and my willingness to improve my book to meet the needs of its audience, I now sell over $1,000 per month of that very e-book! (And that is all by word of mouth…I have yet to pay for advertising for that e-book.)

So how do you go about getting feedback? You ask for it!

1. Include a questionnaire with every item you sell. Provide a multiple choice or fill in the blank survey.

2. Send an email to every customer who provided you with an email address. After three weeks from the date of purchase, send your customer an email asking for feedback on the product/service purchased. In exchange you will enter his/her name into a drawing for a prize at the end of the year. (Make sure you have your drawing rules and disclaimer in the email or a link back to a web page on your company site.)

3. Send a sample of your product to trusted friends, colleagues, and/or business associates and ask for their honest feedback. (Remind them that you’ll return the favor.)

4. Hire an outside company to get a survey going.

Sometimes, we don’t know everything and listening to feedback from our customers can improve our bottom line if we’re willing to improve our product or service.

About the Author

Alyice Edrich
Available for Hire
www.alyiceedrich.net
www.thedabblingmum.com

Writing and Publishing My Book: Publishers and Publishing: Why We Still Need Them

“Publishing is a $30 billion industry that relies on one of the oldest and most basic of human creations, the word. If people initially used words to express simple ideas and feelings, they eventually sought more complicated means of preserving extended thoughts, transmitting them to other people, both near and far, and creating structures, such as laws, plays, and sonnets, that were aided by the ability to record, arrange, and store words for later use. Publishing has been a focal point of this human effort to preserve and distribute.

But now one hears of the death of publishing, that computers and the Internet are rendering obsolete publishing and publishing houses. After all, one can write an article or a book and post it online. Or for a small fee, anyone with a computer can format a book and get it printed digitally without a publisher.

What is indisputable is that publishing is undergoing an electronic revolution, much of which has improved quality and made the industry more efficient. Computers and the Internet have affected publishing more than many other industries because its basic product, the word, despite being ancient, is highly adaptable to modern technology.

Three areas in particular have changed in publishing. First, the production process, from editing to typesetting, has been computerized, making it easier to perform certain tasks while greatly reducing costs. Second, publishing has begun to abandon paper for certain works, creating entirely electronic or web-based products. This is especially seen in newspapers and reference books, but novels and books in other genres are increasingly being produced in electronic format. Finally, computers and the Internet have allowed for a new “distributed” workforce. If in the 1990s most work in publishing was still handled in-house, now manuscript preparation is increasingly done by individuals in their own offices or homes, connected to a publisher by phone and e-mail. In our own company we have abandoned the traditional office completely, operating out of a virtual office of electronic workspaces and webcams.

As newspapers are now experiencing, or as encyclopedias found out in the 1990s, there are real changes for publishing in the Internet era, and there’s no going back. The Internet, organized by search engines like Google, is a much less costly and more efficient way to organize and distribute information. It is also likely that the planet will be better off with fewer trees cut, with fewer stacks of old newspapers, and with less pollution caused by paper production.

So is publishing on its way out? It’s unlikely, at least in the foreseeable future, as publishers have long served as more than a middleman between writers and readers. Here are four important functions that publishers have in the Internet era.

Selection. The Internet can provide unlimited access, and search engines can help people find information, but the Internet and search engines can’t determine what’s good and what’s accurate, despite user-generated comments. People will likely still rely on publishers to identify their needs and interests and to select and create works that best meet them.

Preparation. Publishers do more than choose articles and books. They work with authors in organizing, reorganizing, and otherwise improving their text. They also edit and proofread the material and professionally format it into pages, whether on paper or on the Internet. Self-published works are rarely of the same quality as books put out by publishers.

Marketing. Even books sold in electronic format need to find readers. Publishers are in the business of selling books and other materials, and they know their markets. Books sold by publishers far outsell books self-published.

Professionalism. Although writers might be enticed by the possibilities and freedom of self-publishing, they are well served by an industry that maintains standards and provides support and infrastructure for their works. Newspaper publishers enforce journalistic, including ethical, standards that give readers confidence in their text. Reference book publishers ensure accuracy and authority of their works. General trade publishers help identify consumer needs and find books to satisfy them, as well as nurture and support authors who write books of literary merit.”

About the Author

Thomas Riggs & Co Thomas Riggs and Co is a book developer based in Missoula Montana. Thomas Riggs and Company is working within emerging technology that is driving the future of the publishing industry.

Writing and Publishing a Book – Step # 5

Step #  5 – Design Your Cover and Back-Cover Synopsis

OK…  So by now you have a fully formatted manuscript – WELL DONE!

Now, we have two MAJOR steps…

Writing your back page synopsis and designing your cover.

Back Cover Synopsis

As for the synopsis, this is CRUCIAL as many people will buy (or not buy) based one what you write here…

Here is a basic formula:

  • Who is the protagonist?
  • What’s the problem?
  • What is the protagonist’s goal?
  • How are they going to achieve that goal?
  • What’s in the way?
While this may take you a while, and you will need to fine tune this many, many, many, times until it is succinct and grabs a potential reader’s attention, this step is a MUST to get right!

Cover Artwork

Now (unless you are a graphics whizz) we need to enlist the services of an expert to design your cover – and to publish your book on Amazon.com, we use createspace.com.

If you would like to use our ‘Graphics Whizz’, go to http://writingandpublishingmybook.com/let-us-do-it-for-you/ for more information.

Here is the next step to Create a Cover PDF for your Book

Calculate the spine width of your book

The spine width is based on the number of pages in your book:

For black and white-interior books:
White paper: multiply page count by 0.002252
Cream paper: multiply page count by 0.0025

Example of spine width calculation for a 60-page black and white book printed on white paper: 60 x 0.002252 = 0.135″
For color-interior books:
Multiply page count by 0.002347

Example of spine width calculation for a 60-page color book: 60 x 0.002347 = 0.141″
Set up your document

Your cover must be a single PDF that includes the back cover, spine, and front cover as one image.

You can submit your cover on any size page as long as the printable area is:

Measured exactly to your book’s trim size, spine width, and at least .125″ bleed
Centered horizontally and vertically
Minimum Cover Width: Bleed + Back Cover Trim Size + Spine Width + Front Cover Trim Size + Bleed

Example calculation at 6″ x 9″ cover with 60 B&W pages on white paper: 0.125″ + 6″ + 0.141″ + 6″ + .125″ = 12.391″
Minimum Cover Height: Bleed + Book Height Trim Size + Bleed

Example calculation: 6″ x 9″: 0.125″ + 9″ + .125″ = 9.25″
Get a head start with one of our cover templates:
Our templates make it easier for you to quickly create print-ready files in Adobe Photoshop®, Adobe InDesign®, or any software that will allow you to open a .png or PDF file and save a PDF file. These templates contain the proper dimensions, layout, and bleed for the trim size and page count you select.

Safe Zone

Text and images must be at least .125″ inside the trim lines to ensure that no live elements are cut during the bookmaking process.

Title and Author Name
Your book’s title and the author’s name must appear on the cover exactly as it was entered during the title setup process.

Images
Images may be CMYK or RGB color. All images should be sized at 100%, flattened to one layer and placed in your document at a minimum resolution of 300 DPI.

The spine of your book
Every book will vary slightly when bound. Allow for 0.0625″ variance on either side of the fold lines for your cover. For example, if your spine width is 1″, your text should be no wider than 0.875″. Because of this variance, avoid hard edges or lines that end on the fold line.

For books with a page count of less than 130 pages, we strongly recommend a blank spine. Blank spines are required for books with a page count of fewer than 100 pages.

Barcode
When your files go through the review process, the system will place your ISBN barcode in a 2″ by 1.2″ white box in the lower right-hand corner of your book’s back cover. The standard trim size templates will show you exact barcode placement.

Images or text in the barcode location will be covered when the book is printed. Make sure no important elements appear where the barcode will be placed.

If you choose to provide and place your own barcode, be sure it is a high-resolution image.

Prepare for Printing

The printable area of your document must be the right size, including bleed.
Make sure the printable area is centered within your document.
Make sure all live elements are inside the safe zone.
Export your file as a print-ready PDF. Be sure fonts are embedded.
The maximum accepted file size for your book cover is 40 MB.

Action Items:

BACK-COVER SYNOPSIS:  Write – and rewrite – and rewrite – your back cover synopsis to the point where you are proud of it!

COVER ARTWORK:  This is going to be the thing people see (or don’t see) so it needs to effectively represent you and your work…  Don’t stop until it is just what you want it to be…

Contact me…

If you need more information or would like personal coaching, please feel free to contact me for a no-obligation consultation.

Writing and Publishing a Book – Step # 3

 

Step # 3 – Write the Contents / ‘guts’ of your book

By now you will have your working title, your ideas mapped out into your outline, and a general table of contents to work to as a guide.

Now you need CONTENT!

Now you actually need to WRITE!

You DO have something within you that you want to express or you wouldn’t be reading this post nor this website in the first place.

TRUST in yourself…

YOU have something to say…

So SAY it!

The greatest critics and people who will stop you at this point are YOU and your support team.  Yes, you read correctly…  Your support team at this point are perhaps your greatest obstacle.

Why?

Because they want the best for you – and what you are creating at this moment is not your BEST – it’s your first draft.

Protect it, love it, give it life…

That’s your ONLY job during this step…

Get it OUT of you…

Don’t second-guess yourself…

Just WRITE…

Use your index cards as your guide re what to write and when and where it goes…

…and just WRITE..!

Action Item:

WRITE!

Contact me…

If you need more information or would like personal coaching, please feel free to contact me for a no-obligation consultation.